When Gia Lai’s Agricultural Products Go Global: A Story of Quality From the Heart

At Nông Sản Hoàng Minh, we have always believed that every fruit and every seed nurtured by Mother Earth carries a mission: not just to provide nutrition, but to represent the pride of Vietnamese farmers. Today, let’s travel to the red basalt lands of Gia Lai—where new production standards are opening doors for Vietnamese produce to reach the international market.

From "Production Unit Codes" to a Global Passport

Did you know that for a Gia Lai passion fruit or banana to appear in demanding markets like Europe, Japan, or South Korea, it takes a journey of transforming the very mindset of the farmers?

Instead of traditional farming, cooperatives and farmers in Gia Lai are now pouring their hearts into meeting strict international standards such as GlobalGAP, Organic, and VietGAP. To date, the province has been granted over 300 Production Unit Codes (PUCs)—an essential "passport" for agricultural products to be officially exported.

Positive Signals from a Fertile Land

Upgrading standards does more than just provide global consumers with clean produce; it brings a miraculous change to the lives of local farmers:

• Superior Economic Value: When meeting export standards, the selling price to Europe can be 30% higher, helping farmers earn a profit of 100 - 200 million VND per hectare each season.

• Stable Demand: No longer fearing the cycle of "good harvest, low prices," these production codes help farmers connect directly with enterprises, creating a sustainable value chain.

• A Commitment to Health: Strict adherence to farming logs and pest control ensures that every product reaching the customer is "Safe" and "Pure."

A Mission Rooted in Kindness

Looking at the vast banana fields of Hung Son Company or the heavy clusters of passion fruit at Hung Thom Cooperative, we appreciate even more the people working silently day and night to "raise the bar" for our country's agriculture. This isn't just a story about profit; it’s a story of prestige and kindness in production.

At Hoang Minh Agriculture, we are also walking that same path—distilling the finest essence of nature to bring to every family’s table. Because we understand that a green lifestyle starts with products made with all our hearts.

Hoang Minh Agriculture – Accompanying the value of Vietnamese agriculture, for a healthy and peaceful life.